Sarah Sherman Samuel makes fall 2025 feel fresher than ever
Longtime Lulu and Georgia collaborator Sarah Sherman Samuel may have just delivered her most whimsical collection yet. For fall 2025, she has dreamed up Reverie, a lineup of sculptural accents and hand-loomed rugs that feel like the family heirlooms you wish you had. True to its name, the collection reads like a daydream.
Where most fall decor defaults to jewel tones, Reverie goes lighter and fresher. Uplifting moss greens and baby blues anchor the palette, occasionally paired with pale woods in lieu of moody walnut. Familiar throughlines from Lulu and Georgia’s earlier collections – cutout silhouettes, for instance – return bigger and bolder, transforming even substantial soon-to-be-hosted-on dining tables into pieces that feel airy and almost weightless.
The breakout star is, without a doubt, the Bernadette sofa, which takes the scalloped interior design trend to a new octave. Its entire backside ripples with Sarah’s now-iconic squiggles, offset by crisp tailoring and seemingly endless upholstery options.
(Image credit: Lulu and Georgia)
Accessories aren’t really necessary when the furniture looks this good, but Sarah’s fall table decor ideas hardly feel like supporting acts. Twisted candelabras, artistically inclined vases, and rippled bowls each carry the signature SSS touch, offering an easy way to layer in her sensibilities into a space as the seasons shift.
If you think you’re dreaming, that makes two of us. Ahead, six Reverie pieces that shake up the mood for fall.
Lulu and Georgia
Tuli Candelabra by Sarah Sherman Samuel
It doesn’t get more surreal than this tapered, twisted candelabra, delightfully dreamy and guaranteed to spark conversation at your next dinner. Though it’s made of resin, the weight feels seasonally right – especially for fall – while the cream colorway keeps it breezy enough for year-round use. Feeling dramatic? Swap in sultrier tapers (we favor Joanna Gaines’s ribbed LED set in orange) for a more dramatic mood.
Lulu and Georgia
Isla Long Lumbar Pillow by Sarah Sherman Samuel
We called it: the pillow pile is over. Designers are leaning into the single pillow trend for 2025 and letting couches, beds, and even benches take a much-needed breather. The striped and ruffled blue pillow here proves that the minimal look can still have a little fun.
Lulu and Georgia
Reika Plinth by Sarah Sherman Samuel
This perforated silhouette is the airy addition your living room or entryway has been waiting for. Light enough to feel weightless beneath sculptural objects or vases, it also fits squarely into the tiny tables trend designers are loving right now. Stage it with the everyday – a cocktail, a morning coffee, even a slim stack of books – and suddenly your daily routine feels chic.
Lulu and Georgia
Nelio Hand-Loomed Rug by Sarah Sherman Samuel, 6′ x 9′
Lush green is usually strictly for spring, but in hand-loomed viscose, it takes on a more autumnal aura. The rug’s structure and softness anchor cozy living rooms while still pairing easily with lighter palettes. Though if you’re after something moodier, it shifts seamlessly into navies and oxbloods as well, proving the colorway is less seasonal than you thought.
Lulu and Georgia
Garden Walk Linen Cotton Duvet Set by Sarah Sherman Samuel
New season, new duvet set. Sarah Sherman Samuel makes a strong case for bringing the garden in with this blue botanical print bedding. Days feel a little longer when this dynamic scene is the first and last thing you see, and never too heavy thanks to the breezy linen-cotton blend. Pair with striped sheets to unlock its full pattern-drenching potential.
Lulu and Georgia
Karme Vase by Sarah Sherman Samuel
Fall foliage, meet the Karme Vase. Its flared lip frames blooms effortlessly, while the gracefully curved organic handles make it more than just a vessel – it’s a bona fide art piece. Place it on a plinth, anchor it on a coffee table, or let it finally fill that empty spot on your bookshelf.
Blues and greens for fall? Actually quite groundbreaking. And they work when paired with the more traditional fall color schemes too. Pair the mossy greens and powder blues you find in this collection with deep oranges and warming browns for a fresher take on autumnal decor.
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